Strategic Packages

Comprehensive and highly customizable, our strategic packages fit most of our clients’ needs. Branding, content strategy, and original creative are all included, showcasing the very best of what we do: you choose the desired speed and scope to fit your business. Packages start at $2,500/month.

Starter

You’re a highly-motivated business owner ready to work in collaboration with MCA to meet your goals. You’ll take an active role as part of our team with your own homework, saving on billable hours and learning firsthand about strategic content creation along the way.

Plus

You’re a growing business ready to outsource execution while staying highly involved in your brand personally. It’s time to delegate and take your online presence to the next level. With your firsthand knowledge and ambition combined with our expertise, there’s nothing we can’t accomplish together.

Pro

As an established business or organization with multiple stakeholders, revenue streams, and/or service lines, you’re looking for a true strategic partner—not just another vendor. Your in-house staff needs direction and a fresh set of eyes to take your online presence where it needs to go. Let’s talk impact, integration, and scale.

What do strategic packages include?

  • Whether you need a refresh, an audit, an alignment along multiple service lines and/or products, or a completely new brand from the ground up, our strategists and creatives partner with you to make a brand identity you’re proud of and excited to share. We explore your brand strategy, identity, storytelling, audience personas, voice, and guidelines.

  • The golden age of blogs may have passed, but the SEO relevancy and window into your business remain extremely valuable and effective.

  • Reach your most loyal followers in their inbox.

  • Ad campaigns, social media posts, physical brochures, billboards, your business logo: graphic design shows your audience who you are.

  • Our regular check-ins touch on analytics, strategic recommendations, upcoming content calendars, interview-style information gathering, and much more.

  • We boost your website’s relevancy with timely content, upcoming events, new offerings, and other applicable updates.

  • Paying to be seen? Make your ad dollars go further with strategic messages and excellent visuals. MCA manages your paid media, including search engine ads, social media ads, display ads, and traditional media like TV commercials and print ads.

  • MCA gathers, analyzes, and creates reports that track key performance indicators (KPIs), identify trends, and highlight areas for improvement to understand what's working, what's not, and why, ultimately driving better decision-making and maximizing ROI. 

  • If you’re not findable, you won’t be effective! SEO is critical to the success of all websites and requires ongoing effort, monitoring, and optimization. We conduct SEO audits, and depending on your package, provide actionable recommendations and/or implementation.

  • Social media isn’t just content creation—it’s how, where, why, and what to post to serve your business goals. We determine an approach and hit the data to refine as needed. If you’ve been creating social content without real impact, let our strategy fill the gap.

  • Video is as ubiquitous as copy used to be. When it comes to introducing your services/products, posting on social platforms, connecting with your audiences, and conveying who you are, video is the preferred format for today’s consumers.

  • It’s not just about accuracy: it’s making sure your virtual storefront is serving your client base. How are people finding you? Are they staying and clicking around, or leaving immediately? Are your services, products, and/or business approach accurately represented?

House Services & Specialties

  • Brand & Messaging Strategy

    A strong brand starts with a clear strategy. We create marketing plans grounded in audience insights, market research, and competitive analysis. Our approach includes segmentation, messaging frameworks, and channel recommendations tailored to your goals and budget. From research to execution, we help bring your brand to life through strategic, insight-driven campaigns across digital and print.

  • Content Marketing

    Need content that converts? We craft content strategies that drive engagement, boost organic traffic, and align with your brand voice. From social posts and blogs to white papers, newsletters, and video scripts, our team delivers content that informs, inspires, and performs. We also offer creative services to develop marketing materials that bring your content to life across digital and print. Let us help you turn content into results.

  • Digital Marketing

    Navigating digital marketing can be overwhelming—but we make it easy. From SEO and SEM to PPC, paid social, and OTT, we help you reach the right audience at the right time. Our team can optimize your current site or build a new one with SEO baked in. We also manage digital ad campaigns to ensure your message gets seen and drives measurable results.

  • Multicultural Marketing

    Diversity and visibility are growing—and so are audience expectations. Marketing to today’s world means understanding more than race; it includes culture, language, neurodiversity, gender identity, sexual orientation, ability, and more. Authentic engagement requires more than surface-level representation. We help brands navigate these nuances to build real connections and lasting impact.

  • Workshops & Training

    Our founders personally design and lead customized workshops for nonprofits, community organizations, and businesses ready to strengthen their reach, relevance, and relationships—especially across diverse audiences. These workshops include Multicultural Marketing Training; Marketing Workshops, such as Social Media 101 or Small Business Marketing; and custom workshops, including one-day intensives and multiple-day series.

FAQs

I’m not sure what I need or how to start.

We start by talking with you in a free consultation call to learn about your goals, the size of your business, the scope of your desired online presence, what you have tried in the past, and what your current challenges are. Then we follow up with a recommended package and implementation plan based on your specific needs. You can schedule your free consultation call here!

How do I know which package is for me?

Typically our packages reflect the size and online presence of a business. We will make a recommendation based on our free consultation call with you, but other factors like your desired level of involvement and budget also come into play.

I’m interested in a service but I don’t see it listed on this page. Can you do it?

Short answer? Yes. Our team of marketing experts has been in the biz within multiple industries and roles for cumulative decades. Our experience is pretty vast, but if we listed all of our skills and services on our website, it would look pretty crazy. Contact us, or better yet, schedule a free call to talk about your project idea.

What if I want à la carte services instead of a package?

Most of our clients end up tailoring one of our three packages to fit their needs. Though packages aren’t the only way to work with us, they are the most popular and provide the high-level strategy, ongoing web maintenance, and content creation that most businesses require. If you have something else in mind, let’s talk!

See what we can do.

Visit our Clients page to see our services in action!